Apple keyboard is keyboard of keyboards. The attention to details combined with amazing balance is just exceptional. The spacing between the keys, the curves, typography, symbols they are all brilliant. I am not even talking how great is to use this keyborad. The combination of the materials is working very well. (photo by @remysharp)

Top industrial designers sits in my opinion in Apple company. They can simplify products into the level that there is almost nothing which could be taken out. The new magic mouse is the right example. It could not be much simpler and more elegant. (photo by @kenleewrites)